When the Harris Poll recently surveyed more than 500 small
business entrepreneurs, it learned that many of them wished they had approached
business startup differently. Though these entrepreneurs did not regret becoming
business owners, approximately 80 percent admitted they felt unprepared while
getting their ventures off the ground. Four in every ten said they did not
create a contingency plan for economic downturns and others failed to consider
expenses such as health insurance and taxes. Learn from their mistakes by
following the guidance below before starting a small business.
More than one-third of the entrepreneurs surveyed noted the
importance of separating personal and business finances. Most used household
income or other personal assets to fund their businesses. Only one in every
five used a bank-offered business loan. This third-party financing can be very
helpful because it separates business finances, preventing them from bleeding
the household dry.
Managing cash flow is important for any business but
particularly for a small one. Immediate billing and reminder notices regarding
issued invoices can help. However, timely customer payment is not guaranteed,
so it is wise to have enough reserve cash to keep the business going and always
operate according to a budget. Establishing a budget at the start and revising
it annually helps to prevent financial surprises.
Technology is an essential part of our lives but some
entrepreneurs fail to invest in it during startup. Consider technology as
important as employees and spend the money required to create a strong
foundation. Also, budget an ample amount for a strong marketing campaign to
introduce the new business to the world. Promotion gets the business on the map
and builds a customer base. Spending money on advertising and other marketing
efforts when the business is new can help the company grow more quickly.
New business owners tend to feel like trailblazers, facing
the world alone. They should not be afraid to ask for help by consulting
experts in tax, marketing, technology, and the law. One in every five of the
entrepreneurs surveyed by Harris Poll admitted lacking the required legal and
tax expertise and almost 40 percent wished they ran their marketing strategies
by an expert before implementing them. Expert assistance is especially valuable
when money is scarce, making an accountant a good resource for a new
entrepreneur.
Experts also help entrepreneurs keep their businesses
running and growing. Attorneys provide legal guidance when entering new markets
or expanding product lines. Financial advisors reduce the confusion involved in
decisions regarding money. By asking these experts questions when they arise,
entrepreneurs can avoid problems and streamline business growth. The most
successful business owners admit they would not be where they are without some
help.
Small business ownership is exciting but starting and
running a business is not usually a smooth road. It requires money, effort,
resources, and perseverance. Would-be entrepreneurs should learn best practices
and pitfalls from those who have gone before them. After getting their new
ventures up and running, these business owners can serve as advisors to the
next generation of entrepreneurs.
Would you like more help getting your own small business or
legitimate home business up and running? Stacy O'Quinn has helped dozens of
entrepreneurs create their own successful business and he can help you too! For
more information about Stacy and how he can help you, click here.
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