Monday, November 21, 2011

Resolve To Change Your Future From the Inside Out

Most business owners are used to change coming at them from the outside world. New competitors force them to change the way they do business. Technological developments alter the way customers interact with the company. The economy changes business strategy and new laws change operational processes.

Change coming from outside also affects business owners personally. The stock market changes investment behavior and inflation alters how and where money is spent. All of this externally-generated change puts them into a reactionary mode, constantly putting out fires and managing crises. Things are so far gone that business strategy books are now teaching entrepreneurs that success requires the ability to react quickly.

Falling into this mindset forces business owners to constantly engage in crisis management. Over time, they lose control of how the future unfolds and the result is often undesirable. Altering this course requires driving change from the inside out, from both individual and organization perspectives. Business owners must see the opportunity in the future and take steps to harness it.

Fighting virtual fires is a reality but it does not move the business forward in a productive way. To create six figure income, business owners must pull away from the latest crisis and focus on the future. Rather than wallowing in uncertainties, they should recognize what they are certain will happen in the next few years and decide how they will handle any resulting problems. Taking a more proactive approach to problem resolution puts them back in control of their professional course.

This approach also helps them to make their ideal future a reality. By identifying the desired scenario, they can determine steps that can be taken now to help get them there. Setting aside just one hour a day for forward-thinking can alter business and personal outcomes in a very positive way, eliminating the possibility of a disappointing future.

Friday, November 18, 2011

Take Every Up-Sell Opportunity Available

Having a home based business that operates entirely online offers many benefits. The freedom to work from home during hours that are convenient and sell nearly anything imaginable are several of them. However, face-to-face contact with customers is not one. The best home based business ventures find ways around this roadblock. They take advantage of every opportunity to up-sell a customer.

Offering add-ons during the checkout process is one of the best ways to increase average sale value, whether the transaction is taking place offline or online. There is always an opportunity to sell more, no matter what product or service is being offered. Discounts for multiple purchases, free gift-wrapping, and free shipping with a minimum order are a few examples.

Online business owners should brainstorm relevant add-ons for their business. Once they have developed a list, they should weave these features into their online sales checkout process. This ensures that once they land a customer, the sale is maximized. Better to capture the business now than hope that the individual will return in the future.

Too many online entrepreneurs make the mistake of failing to up-sell customers. They think that because the customer is not staring them in the face, there is no possibility of persuasion. The truth is, they can be just as convincing in writing as in person. New business owners may even be braver with an online venture because they can “hide” behind the site. Were they offering the items face-to-face, they may not be as bold.

Review your Web site now to identify whether the checkout pages suggest upgrades or add-ons. If not, update the content to include these features. Look at what the big online sellers do, imitate their efforts, and add some original offerings. The positive results should be immediately noticeable. Maintain this practice, changing up-sell opportunities on a regular basis.

Thursday, November 17, 2011

The Content Of Your Website Can Make A Difference

A website is the way an online business communicates with the world. There is no corporate office or storefront to visit- the site serves this role. Too often, new work at home business owners rush through site development so they can quickly begin generating sales. This is a huge mistake because site content plays a huge role in online visibility.

An interesting website increases recognition on its own, without the help of outside forces. According to experts, including useful and compelling content is likely to influence the site more than any other search engine optimization factor. Consumers recognize good content and are more inclined to direct others to it. This organic publicity helps to build the reputation of the site and subsequently, the business, with customers and search engines.

When developing content, think about what words customers might enter in their search query to find your business. People with different levels of knowledge about the relevant topic may use different keywords. Anticipate these differences and account for them when writing content for the site, including a nice mix of keyword phrases.

The Keyword Tool offered by Google AdWords is useful for discovering new variations on keywords. Google Webmaster Tools show the top search queries that the site appears with and those that led the most visitors to the site. Use these tools to select keyword phrases to incorporate into the site content.

To further distinguish the site, add breaking news or publish an original research report. Creating a useful new service that other sites do not offer should also be beneficial. The competition may not have the expertise or resources to do such things, allowing your site to stand out from theirs. Do whatever you can to leverage the unique customer base and this will pay off in the end.

Wednesday, November 16, 2011

A Glimpse Of First Steps to Wealth

Multimillionaire entrepreneur Dani Johnson has authored several books and First Steps to Wealth is the newest. The reviews are already in and the book gets two thumbs up from readers. Here is a brief glimpse of the information shared by Dani within the pages. You are forewarned- the message is profound!

Dani shares a secret regarding her experience starting a business…she struggled. For months straight, she struggled without achieving any success. She then met someone who had started his business at the same time and was experiencing much different results. This gentleman was earning more than $15,000 a month, so Dani asked him to explain what he did.

The man agreed, but provided four rules, the first of which was that if Dani offered one excuse, he would stop working with her. Most people spend time creating and justifying excuses instead of putting their effort into a creating a result. Excuses keep businesses small and owners broke. To achieve success, people must stop making excuses and begin producing results.

The second rule provided by Dani’s mentor was that he would stop working with her if she gave opinions or suggestions. He said this because he was finding success with his methods and systems, while she was not. Her opinions and suggestions would only serve to make her sound as if she knew more than she did. Until she achieved his level of success, she should keep her mouth shut and follow his lead.

This flows into the third rule, which was doing as she was told. Dani said this is the second most powerful business strategy she ever learned. She was to follow the steps used by her mentor, in the exact order he did them, without any alterations or shortcuts. Valuable information and you will need to read First Steps to Wealth to learn the fourth rule!

Tuesday, November 15, 2011

Dani Johnson Shows Us That Money Is Not Always The Answer

Many people believe that additional income is the answer to their problems. Whether they are trying to pay off debt, increase their investments, or just live more comfortably, they believe that money is the solution. This thinking is justified by what we see and read in the media. However, the truth is that money can buy neither happiness nor success.

Through her program entitled “War on Debt,” Dani Johnson teaches us that whether we are single parents or athletic superstars, we are participating on a level playing field. The only difference in the outcome of this game in life is us. Some people dust themselves off after a setback and run the rest of the way down the field to victory. Others sit and wallow in despair, never getting themselves out of the situation.

“War on Debt” is a home study program that teaches us how to pay off our debt without earning any more money than we do right now. Using a simple chart for debt elimination, we track our progress in implementing the step-by-step instructions. Dani provides a formula for debt elimination that thousands of people have already used to pay off millions of dollars in debt.

Through this program, Dani also teaches us the difference between smart and foolish spending. Our failure to distinguish these two categories is what leads many of us to land in debt. We also learn how to identify areas where we are spending more than necessary. By addressing these, we free up money to repay high interest debts.

The economy is not going to do us any favors, so we need to get ourselves out of debt now. The “War on Debt” program provides us with the tools necessary to achieve a debt-free lifestyle. If you are interested in learning more about this program, please call me: 888-348-0180

Monday, November 14, 2011

Realistic Advice Regarding Working From Home

Whether you want to earn a six figure income or just enough to pay the bills, you can do it from home. Some people say they could never work from home because it would be too distracting. The truth is, working from home is easy. Home-based workers do not reveal this because they prefer a less competitive playing field.

Rule number one when working from home is to worry about the work, not the office furnishings. Many sites dispensing advice talk about what type of furniture to purchase. Were you able to select the furniture for your workspace in the corporate world? Probably not, so why start now? Worry about setting up the home business first and leave the home office setup for later.

Clutter is another hot topic in home office articles. Though having the computer or telephone buried under a pile of papers is not productive, some people can work fine amidst a moderate amount of clutter. As long as you can find everything you need, do not waste money on organizational supplies that will not increase productivity.

Though some experts recommend working through the day uninterrupted, this can lead anyone to dislike home-based work. At a corporate job, workers interrupt their day by getting a cup of coffee, eating lunch, and going to the restroom. There is no reason to stop doing this when working from home. Small breaks give time to recharge, allowing home-based workers to resume tasks with a sharp mind and fresh thinking.

One of the benefits of working at home is being able to establish your own schedule. Some people work better at night, while others are freshest during the day. Others prefer to break up their day into several-hour blocks of time. Discipline is not a quality that only a select few possess- it comes from within.

Friday, November 11, 2011

Become a Self-Made Millionaire Without Having a Traditional Job

People spend countless hours planning how to create six figure income levels in their careers. They excel on the job and look for every opportunity to position themselves for success. After years of doing this, being passed over for an executive promotion can be devastating. What if there were another way that did not require sucking up or doing something unenjoyable?

There is, my friends, and it does not even require leaving the house. Joining an online network marketing program can be the first step toward becoming a millionaire without having a real job. The key is to find work that you love, which may involve taking a few personality or behavioral assessments. Once people learn what they enjoy and are good at doing, they look for a relevant program.

The administrators of most network marketing programs will be more than happy to enter a discussion. This is because their success is based on recruiting new members. A large number of phone calls and emails will follow, so listen carefully, ask questions, and be prepared to decline an opportunity that does not seem interesting.

Once a program is found that seems good, investigate it thoroughly. There are many scams out there that leave people high and dry after they pay the startup fees. Read independent reviews posted by others who have participated in the program. Solicit additional input from members of relevant bulletin boards and forums, if necessary.

Do not quit your job after deciding to join a program. The new venture will have a learning curve and it will take time to build the business. Start slowly and only consider increasing the commitment when this business generates more income than the regular job. Being selective and careful increases the chances of finding a legitimate program and becoming a millionaire.